Branding Solutions
At TSD, we go beyond logo creation to deliver comprehensive branding solutions tailored to your organization’s needs. Our offerings include complete suites of branding materials such as logos, brand guidelines, icon sets, promotional materials, and presentation templates. This holistic approach ensures a consistent and impactful brand presence across multiple platforms, helping to strengthen recognition and loyalty among your target audience.
Event Branding
TSD excels in event branding, capturing the essence of your event’s theme and location through innovative logo design and thematic visual elements. We recognize the importance of creating a unique and memorable experience for attendees, tailoring our designs to reflect the specific goals and atmosphere of each event. Our creative solutions enhance engagement and leave a lasting impression on participants.
Revitalize Existing Brands
Our expertise in revitalizing existing brands has been demonstrated through successful projects for organizations like ADI and COE. We specialize in modernizing and refreshing brand identities while staying true to core values and messaging. With a deep understanding of brand strategy, we craft visual identities that resonate with target audiences, ensuring that your brand remains relevant and impactful in today’s dynamic market.
Engaging Narratives
TSD possesses a unique ability to translate abstract concepts into compelling visual narratives. This skill is crucial for developing branding that not only looks aesthetically pleasing but also effectively communicates your organization’s mission and values. By using powerful visual metaphors, we create a cohesive brand story that engages audiences and fosters a deeper connection with your brand.
Creating Brand Experiences
Our commitment to creating exceptional digital brand experiences is evident in the user-centric design of our websites. We prioritize user experience to ensure that visitors can easily grasp your organization’s mission, goals, and research. By focusing on clear organization, relevant content, and intuitive navigation, TSD delivers engaging and informative experiences that resonate with your audience and elevate your brand presence.
Long-term Partnerships
Our long-term partnerships with clients reflect our dedication to understanding their unique needs, preferences, and objectives. This familiarity enables us to create cohesive branding materials that seamlessly align with your overarching brand strategy. By fostering these collaborative relationships, we help build stronger, more recognizable brand identities that thrive in the competitive marketplace.
DC Prep
TSD collaborated with DC Prep to revamp their brand identity, aligning with their mission to bridge the educational divide in Washington, DC and empower students from underserved communities. Our team meticulously designed a comprehensive suite of branding materials, including a dynamic logo with variations, brand guidelines, and an icon set. Additionally, we created a range of promotional materials such as a tri-fold brochure, business card, letterhead, rack card, PowerPoint templates, as well as impactful posters, ensuring a cohesive and resonant brand presence for DC Prep.
TAUC
A comprenshive site for TAUC: The Association of Union Constructors. New and old members alike come to this site as their source for all things TAUC. The site covers general info, events, news, membership and more. An API connection to TAUC’s member database allows the display of committees and upcoming events. Accessible to both users and editors it is a well organized resource.
ADI
ADI partnered with our team for a holistic branding refresh, emphasizing a serious, modern, crisp, and clean aesthetic. We conceptualized and designed a logo that embodies ADI’s values and vision. To complement the logo, we developed streamlined letterheads, business cards, and a professionally curated pitch deck, ensuring that ADI presents a cohesive and contemporary brand image in all their interactions. Our team thoughtfully crafted the messaging as well as the over all identity for this new brand.
NCMA - Conference Branding WC2023
For NCMA’s 2023 World Congress conference set in the vibrant city of Nashville, TN, our team crafted custom collateral that resonates with the location’s rich musical heritage. The logo prominently features a guitar and pick, capturing the essence of Nashville’s iconic music scene. We extended this theme across various materials, including PowerPoint templates, social media graphics, ads, and signage. Additionally, we designed a detailed session agenda, a conference map for easy navigation, and an employee justification packet. Each year, we take pride in refreshing the conference branding to reflect its unique location or theme, ensuring a memorable experience for all attendees.
NCMA nexus branding
For NCMA’s nexus conference, TSD designed a suite of materials that encapsulate the event’s mission to bridge sectors like government, industry, and academia on critical issues such as cybersecurity and sustainability. Our work included signage templates and PowerPoint templates, a detailed agenda, and a dynamic logo featuring a stylized ‘x’ to symbolize the intersection of ideas and solutions. We aimed to visually narrate the essence of nexus: a pivotal gathering where diverse fields converge to shape the future.
COE - need description
ARM - Alliance for Regenerative Medicine
ARM’s website is a modern site that prioritizes user experience for ARM staff and their audience. An easy to understand site that allows users to quickly understand ARM’s mission, goals, and stay up-to-date on their research and events. Content is clearly organized and relevant and easy for the staff at ARM to update.
WTS Annual Conference
For WTS’s annual conference, dedicated to empowering women in transportation, TSD crafted a comprehensive suite of design materials that guided and enriched the attendee experience in Atlanta, GA. Drawing inspiration from the event’s theme, “The Great Intersection,” our creations included directional signage, meter boards, a detailed 48-page program, customizable signage templates, and an informative table trifold. Each piece was thoughtfully designed to echo the essence of transportation networks, utilizing the client’s logo and color scheme to weave abstract, luminous paths reminiscent of highways, roads, railway tracks, and airplane trails under the night sky. This cohesive visual narrative not only navigated attendees through the event but also illuminated the conference’s mission to forge new pathways for women in the transportation sector.
Me Fine - need description
WTS Student Branding
WTS International’s Transportation YOU is a mentoring program that offers students an introduction to careers in transportation. TSD is working with Transportation YOU to facilitate their rebranding. Promotional materials for the student contest are designed as part of a campaign to appeal to a youth audience and encourage their involvement in the contest. The contest results will determine the direction for the rebrand. To help create a polished, professional look TSD will be working with the student winner to refine and finalize their idea in to a final logo and brand package. Results to come!